SendGrid Email List Enrichment - Add Names for Personalization

Transform SendGrid email lists into personalized campaigns - extract names & boost deliverability

Prepare your SendGrid campaigns with enriched contact data. Extract first names, last names, and companies from email addresses to improve engagement rates and sender reputation.

Extract Names Now →

How to Enrich SendGrid Email Lists

3-step process to prepare campaigns with personalized data

1 Export Email List

Export your contact list from SendGrid or upload a CSV file with email addresses for your upcoming campaign.

2 Extract Names

Our AI extracts first names, last names, and companies from each email address with 95% accuracy.

3 Import to SendGrid

Upload enriched CSV to SendGrid. Use custom fields and dynamic templates for personalized campaigns.

SendGrid Campaign Benefits

Superior Deliverability

Personalized emails improve SendGrid sender reputation scores and inbox placement rates with major ISPs.

Dynamic Templates

Use extracted names in SendGrid's dynamic templates with Handlebars syntax for powerful personalization.

Better Engagement

Personalized emails increase SendGrid campaign click-through rates and overall engagement metrics.

Reduce Bounces

Identify invalid and disposable emails before sending through SendGrid to maintain list quality.

Contact Validation

Validate contact completeness before importing to SendGrid marketing campaigns or transactional templates.

Before & After SendGrid Enrichment

BEFORE (Generic):

Subject: Important update

Hello,

AFTER (Personalized with Dynamic Data):

Subject: {{firstName}}, important update

Body: Hello {{firstName}} {{lastName}},

✓ Better deliverability
✓ Higher engagement
✓ Improved sender score

SendGrid Email Enrichment Use Cases

Perfect for transactional and marketing emails

Transactional Emails

Personalize SendGrid transactional emails like receipts, confirmations, and password resets with customer names.

Marketing Campaigns

Enrich marketing contact lists before sending SendGrid campaigns for better open rates and engagement.

API Automation

Integrate with SendGrid API to automatically enrich contacts as they enter your system.

A/B Testing

Test personalized vs generic SendGrid campaigns to measure impact of name personalization on performance.

Import Enriched Lists to SendGrid

Simple integration with SendGrid's contact management

Via SendGrid Dashboard:

Export enriched CSV from our tool
Go to SendGrid → Marketing → Contacts
Upload CSV with email + name columns
Map fields to custom fields (first_name, last_name)
Use {{firstName}} and {{lastName}} in templates

Via SendGrid API:

Integrate enriched data programmatically with SendGrid's Marketing Campaigns API for automated workflows.

Start Enriching with the tool →

SendGrid Dynamic Template Example

Subject: {{firstName}}, your order is ready!

Hi {{firstName}} {{lastName}},

Your order has been confirmed...

Thanks,
The Team

Track your order: {{orderLink}}

SendGrid Handlebars syntax replaces variables with enriched data

SendGrid Email List Enrichment - Add Names for Personalization

Works with All Major Email Service Providers

SendGrid

Mailchimp

Mailgun

Any ESP